As the city of Seattle rapidly transforms with new and exciting opportunities presenting themselves, we greatly enjoyed sitting down with the editor-in-chief of Seattle Magazine, Rachel Hart.
While the city forges ahead in new directions, Rachel and the rest of the editorial staff at Seattle Magazine seek to present unique perspectives to their readers. From the locally focused to the wider picture, Rachel emphasized the need to “give our readers something they can’t find in another magazine.” From a PR perspective, this was a great reminder for us to keep our pitches thoughtful and targeted. Seattle Magazine continues to evolve, including their Health coverage. Formerly Seattle Health Magazine, the new ongoing column will deliver a Seattle perspective on fitness trends, medical topics and health care themes.
As magazines around the country face the business challenges affecting the print industry today, Rachel insists that her staff continues to focus into what they do best: shed light on what local stories say about our city at large. This means heightening aspirations for Seattle Bride and injecting new energy into sections like “Shelter,” which provides readers with fresh home design ideas.
The New Year presents a lot of great editorial to look forward to from beers and burgers to greater emphasis on regional travel and small town gems. Though our hometown has changed drastically in recent years, the quality of product of Seattle Magazine has never wavered. After sitting down with Rachel, we will look forward to Seattle Magazine’s unique perspective and helping our clients share their stories.