Your Name: Chris Buskuhl
School/Major: University of Washington – Marketing, Operations & Supply Chain Management
Graduation Date: June 2016
- Where I See Myself In 5 Years:
Well, if my initial plans of becoming the new lead singer of the Baha Men falls through (seriously guys, who actually let the dogs out?), then I guess I see myself working as a market or supply chain analyst for a top-notch consulting firm. At this point, I also see myself wrapping up whichever MBA program I choose to attend (what can I say; I’m a sucker for student loan debt). Ultimately though, I see myself traveling the world while diving in head-first and immersing myself into completely new cultures and experiences.
- What I Learned:
One of the awesome things about working at GreenRubino is the large exposure you get to all sorts of unique industries. Seeing how these different industries operate and gaining insights into their competitive landscapes is incredibly beneficial.
I also learned just how important it is to keep up on current events. This is especially important to do in PR. Knowing what is happening in the world and having the foresight to see how clients may be impacted is a very hard skill to develop, yet is a very valuable skill to have. The team at GreenRubino seem to possess this skill in troves, and it was definitely a treat to experience that firsthand!
- Favorite GR Project Or Memory:
As far as favorite memories go, I would have to say that my first day working for GreenRubino would be mine. I embarked on a quest to march down to the nearby Starbucks and pump more caffeine into my system (all y’all college students know what I’m talking about) by getting myself a super-manly White Chocolate Mocha. However, in the process, I managed to lock myself into the one office stairwell that never gets used. Thankfully, Chelsea was able to save the day and rescue me. I definitely felt super-cool afterwards.
My favorite project at GreenRubino would definitely have to be when I got to assist the Brand Strategy team in conducting a round of focus groups for Seattle Chocolates. Having never been a focus group participant before, it was really cool to see just how much attention to detail was required in setting everything up. Seeing how consumers responded to different situations and questions regarding chocolate was so much fun! Also, there was free chocolate. Definitely about that #FreeChocolateLife.
- Advice For Future Interns:
Absolutely learn to prioritize tasks. All of the members of the PR team do a really great job in coordinating with each other to make sure that you as the intern aren’t incredibly overloaded with work. Still, there will be times where things can seem overwhelming. Learn to identify which tasks are the most critical and time-sensitive. Don’t be afraid to ask an account coordinator if you can get to a non-priority task at a later time.
On the flip-side, if you end up finishing your work early, be sure to ask the team if you can help out with any additional projects. There’s pretty much always extra work that you can jump in and assist on, and you never know what cool new projects you’ll be able to take part in!