PULL UP A
PLUSH, INDIGO
LOVESEAT AND LET’S TALK BANKING.
Columbia Bank

We’ve been Columbia Bank’s agency since before they opened their doors almost 20 years ago. But it’s their customers who best tell the true story of this down-to-earth, community bank. So we came up with an iconic blue couch for them to get comfy on and tell their stories in some unexpected locations. From a livestock auctioneering yard in Eastern Washington, to Oregon’s spectacular Smith Rock, to a luxury boat-building plant in Tacoma, the blue couch hosted customers singing the praises of the bank many of them think of as part of their family. Unscripted and un-slick, these real-life customers and the electric blue couch have been an unbeatable combination. The couch has become a symbol and a strong brand association for the bank—maybe even a metaphor for the personal connections and comfortable service that have fallen by the wayside at many larger banks. But not here. Ever the forward-thinking community bank, Columbia Bank wanted to develop a strong voice that reflected the wit and welcoming nature of their friendly face bankers. So we did that. The fully integrated campaign (TV, radio, print, web, PR) is a shiny blue example of what community banking is about. And boosting business and brand for our longest–standing client is always nice.

 

 

 

 

 

Columbia Bank Business Ads
Columbia Bank Business Ads
Columbia Bank CRE campaign Process Poster
Columbia Bank Print Ad
Seattle South Sound Print Ad
South Sound ad
Columbia Bank Portland Outdoor Ads
Portland More Outdoor Ads
Columbia Bank Blue Couch Photoshoot
Columbia Bank Wealth Management
Columbia Bank Collage
Columbia Bank 20th Anniversary
+

Columbia Bank

+

Bellevue Towers

Work | Bellevue Towers
+

Schweitzer Mountain Resort

+

Washington State Wine

Work | The Recommendeuer
+

Redhook

Work | Redhook
+

Seattle Cancer Care Alliance

+

BRANDIDEXTROUS

+

Pima Medical Institute

+

Delta Dental

Work | Delta Dental of Washington
+

iFly

Work | iFly
+

KCTS9

Work | KCTS9
+

Microsoft Production Studios

Work | Microsoft Production Studios
+

AVANADE

Work | Avanade
+

SEATTLE CITY LIGHT

Work | Seattle City Light
+

SCCA Proton Therapy Center

+

PAN PACIFIC

Work | Pan Pacific Hotel
+

FOOD LIFELINE

Work | Food Lifeline
+

Ryan Swanson

Work | Ryan Swanson
+

Washington State Wine

Work | Washington State Wine
+

Sound Transit

Work | Sound Transit
+

Visit Bellevue

Work | Bellevue
+

WASHINGTON STATE
TOURISM

Work | Washington State Tourism
+

BMW ReachNow

+

Bing Branded Environment

Work | Bing
+

WHITE PAPER:
SEATTLE PUBLIC UTILITIES

Work | Seattle Public Utilities
+

VMRD: Veterinary Medical Research & Development

Work | VMRD
+

Seattle Children's Hospital

Work | Seattle Children's Hospital
+

Washington State Tourism

Work | WA State Tourism
+

Coast Hotels

Work | Coast Hotels
+

LAKEDALE RESORT

Work | Lakedale Resort
+

Fred Hutch Obliteride

Work | Obliteride
+

FRED HUTCH
GALA VIDEO 2012

Work | Fred Hutch
+

Bellevue Towers

Work | Bellevue Towers
+

PAWS

Work | PAWS
+

The Shops at the Bravern

Work | The Bravern
+

SNOQUALMIE CASINO

Work | Snoqualmie Casino
+

FRED HUTCH

Work | Fred Hutch