23 years and counting… Columbia Bank

We’ve been working with Columbia Bank since the bank was just an idea. Today it’s a partnership that ranges from brand strategy to media buying and everything in between.

What’s Columbia Bank all about? Relationships. It’s always been that way, and our research only confirmed it. We recently extended the “relationship” promise into a new campaign that features the partnership the bank has forged with its customers. Real customers are the heroes in the new TV, print and online executions. We drove traffic from the ads to a microsite where the experience was continued with videos, product information, blogs, fun extras, and more.

For a bank that puts relationships first, they’ve found a marketing partner in GreenRubino that also puts relationships above all else.

“Strong, lasting relationships are the foundation of Columbia Bank’s culture, brand, growth and success. It’s a simple truth that we’ve taken to heart since the day we first opened 23 years ago. GreenRubino has been with us, side-by-side, from the very beginning – ongoing proof that relationships do, in fact, rule.”

-David Devine, SVP/Marketing Director, Columbia Bank

Here’s to another 23 years, and counting…



Microsite
Biz Journal Ad
Magazine Ad
Newspaper Ad
Homepage Takeover
+

BMW ReachNow

+

LAKEDALE RESORT

Work | Lakedale Resort
+

Columbia Bank

Work | Columbia Bank
+

Seattle Children's Hospital

Work | Seattle Children's Hospital
+

Delta Dental

Work | Delta Dental of Washington
+

SCCA Proton Therapy Center

+

Fred Hutch Obliteride

Work | Obliteride
+

SEATTLE CITY LIGHT

Work | Seattle City Light
+

Washington State Tourism

Work | WA State Tourism
+

Visit Bellevue

Work | Bellevue
+

BRANDIDEXTROUS

+

FOOD LIFELINE

Work | Food Lifeline
+

WHITE PAPER:
SEATTLE PUBLIC UTILITIES

Work | Seattle Public Utilities
+

The Shops at the Bravern

Work | The Bravern
+

Sound Transit

Work | Sound Transit
+

Seattle Cancer Care Alliance

+

AVANADE

Work | Avanade
+

Coast Hotels

Work | Coast Hotels
+

KCTS9

Work | KCTS9
+

Washington State Wine

Work | The Recommendeuer
+

Redhook

Work | Redhook
+

WASHINGTON STATE
TOURISM

Work | Washington State Tourism
+

FRED HUTCH
GALA VIDEO 2012

Work | Fred Hutch
+

Microsoft Production Studios

Work | Microsoft Production Studios
+

PAWS

Work | PAWS
+

Washington State Wine

Work | Washington State Wine
+

Pima Medical Institute

+

VMRD: Veterinary Medical Research & Development

Work | VMRD
+

Ryan Swanson

Work | Ryan Swanson
+

SNOQUALMIE CASINO

Work | Snoqualmie Casino
+

Bing Branded Environment

Work | Bing
+

Bellevue Towers

Work | Bellevue Towers
+

Bellevue Towers

Work | Bellevue Towers
+

FRED HUTCH

Work | Fred Hutch