23 years and counting… Columbia Bank

We’ve been working with Columbia Bank since the bank was just an idea. Today it’s a partnership that ranges from brand strategy to media buying and everything in between.

What’s Columbia Bank all about? Relationships. It’s always been that way, and our research only confirmed it. We recently extended the “relationship” promise into a new campaign that features the partnership the bank has forged with its customers. Real customers are the heroes in the new TV, print and online executions. We drove traffic from the ads to a microsite where the experience was continued with videos, product information, blogs, fun extras, and more.

For a bank that puts relationships first, they’ve found a marketing partner in GreenRubino that also puts relationships above all else.

“Strong, lasting relationships are the foundation of Columbia Bank’s culture, brand, growth and success. It’s a simple truth that we’ve taken to heart since the day we first opened 23 years ago. GreenRubino has been with us, side-by-side, from the very beginning – ongoing proof that relationships do, in fact, rule.”

-David Devine, SVP/Marketing Director, Columbia Bank

Here’s to another 23 years, and counting…



Microsite
Biz Journal Ad
Magazine Ad
Newspaper Ad
Homepage Takeover
+

Bellevue Towers

Work | Bellevue Towers
+

Suncliff

+

Bing Branded Environment

Work | Bing
+

Washington State Wine

Work | Washington State Wine
+

Ryan Swanson

Work | Ryan Swanson
+

BRANDIDEXTROUS

+

WASHINGTON STATE
TOURISM

Work | Washington State Tourism
+

Washington State Wine

Work | The Recommendeuer
+

FRED HUTCH

Work | Fred Hutch
+

LAKEDALE RESORT

Work | Lakedale Resort
+

FOOD LIFELINE

Work | Food Lifeline
+

Bellevue Towers

Work | Bellevue Towers
+

Fred Hutch Obliteride

Work | Obliteride
+

Oakpointe Communities

+

KCTS9

Work | KCTS9
+

Washington State Tourism

Work | WA State Tourism
+

VMRD: Veterinary Medical Research & Development

Work | VMRD
+

FRED HUTCH
GALA VIDEO 2012

Work | Fred Hutch
+

Delta Dental

Work | Delta Dental of Washington
+

AVANADE

Work | Avanade
+

SCCA Proton Therapy Center

+

Visit Bellevue

Work | Bellevue
+

Schweitzer Mountain Resort

+

Redhook

Work | Redhook
+

Seattle Children's Hospital

Work | Seattle Children's Hospital
+

The Shops at the Bravern

Work | The Bravern
+

Seattle Cancer Care Alliance

+

Coast Hotels

Work | Coast Hotels
+

WHITE PAPER:
SEATTLE PUBLIC UTILITIES

Work | Seattle Public Utilities
+

SEATTLE CITY LIGHT

Work | Seattle City Light
+

Microsoft Production Studios

Work | Microsoft Production Studios
+

SNOQUALMIE CASINO

Work | Snoqualmie Casino
+

Columbia Bank

Work | Columbia Bank
+

Sound Transit

Work | Sound Transit
+

PAWS

Work | PAWS
+

BMW ReachNow

+

Pima Medical Institute