THE COAST WITH THE MOST. Coast Hotels

When Coast Hotels affirmed its goals to double the size of its already impressive hospitality footprint over the next three years, it came to GreenRubino. Our extensive brand research brought forth the own-able positioning of “Refreshingly Local,” validating Coast Hotels legacy of locally rooted properties to nearby amenities and culture. This ran contrary (in a good way) to most of their competitors who specialize in uniformity. We refreshed the brand, mark, color palette and developed a comprehensive visual identity system and standards/usage guide. Additionally, we led the overhaul, design and implementation of a feature-rich, fully scalable new CMS-driven website for individual property customization. That sounds fancy, but this is a nice chain of hotels and we wanted to do right by them.

Coast Hotels Website
Coast Hotels Mobile
Coast Hotels Email
Coast Hotels Ads
Coast Hotels Rewards
Coast Hotels Signage
Coast Hotels Stationary
+

Seattle Children's Hospital

Work | Seattle Children's Hospital
+

Ryan Swanson

Work | Ryan Swanson
+

WHITE PAPER:
Health New England

Work | Health New England
+

Oakpointe Communities

+

Delta Dental

Work | Delta Dental of Washington
+

Microsoft Production Studios

Work | Microsoft Production Studios
+

PAWS

Work | PAWS
+

Bing Branded Environment

Work | Bing
+

Boomtown

Work | Boomtown
+

FOOD LIFELINE

Work | Food Lifeline
+

SEATTLE CITY LIGHT

Work | Seattle City Light
+

SNOQUALMIE CASINO

Work | Snoqualmie Casino
+

Visit Bellevue

Work | Bellevue
+

BRANDIDEXTROUS

+

KCTS9

Work | KCTS9
+

WASHINGTON STATE
TOURISM

Work | Washington State Tourism
+

Schweitzer Mountain Resort

+

SCCA Proton Therapy Center

+

FRED HUTCH

Work | Fred Hutch
+

Bellevue Towers

Work | Bellevue Towers
+

Seattle Cancer Care Alliance

+

The Shops at the Bravern

Work | The Bravern
+

Columbia Bank

Work | Columbia Bank
+

Pima Medical Institute

+

Washington State Tourism

Work | WA State Tourism
+

AVANADE

Work | Avanade
+

WHITE PAPER:
SEATTLE PUBLIC UTILITIES

Work | Seattle Public Utilities
+

BMW ReachNow

+

WHITE PAPER:
GROUP HEALTH

Work | Group Health
+

Bellevue Towers

Work | Bellevue Towers
+

WHITE PAPER:
Milliman

Work | Milliman Healthcare
+

WHITE PAPER:
Mayo Clinic

Work | Mayo Clinic
+

MICROSOFT IT TECH LINK

Work | Microsoft Tech Link
+

Fred Hutch Obliteride

Work | Obliteride
+

Suncliff

+

Sound Transit

Work | Sound Transit
+

Washington State Wine

Work | The Recommendeuer
+

Microsoft Connector

Work | Microsoft Connector
+

Columbia Bank

+

FRED HUTCH
GALA VIDEO 2012

Work | Fred Hutch
+

Washington State Wine

Work | Washington State Wine
+

VMRD: Veterinary Medical Research & Development

Work | VMRD